@misc{fu2023unified,
  title={A Unified Framework for Multi-Domain CTR Prediction via Large Language Models},
  author={Zichuan Fu and Xiangyang Li and Chuhan Wu and Yichao Wang and Kuicai Dong and Xiangyu Zhao and Mengchen Zhao and Huifeng Guo and Ruiming Tang},
  year={2023},
  eprint={2312.10743},
  archivePrefix={arXiv},
  primaryClass={cs.IR},
  url={https://arxiv.org/abs/2312.10743}
}