@misc{sun2024cost, title={End-to-End Cost-Effective Incentive Recommendation under Budget Constraint with Uplift Modeling}, author={Zexu Sun and Hao Yang an Dugang Liu and Yunpeng Weng and Xing Tang and Xiuqiang He}, year={2024}, eprint={2408.11623}, archivePrefix={arXiv}, primaryClass={cs.IR}, url={https://arxiv.org/abs/2408.11623} }